Ole Miss Athletics and REVELxp Extend Partnership to Continue Elevating Game Day Experience

OXFORD (July 28, 2026) — Ole Miss Athletics and REVEL^XP announced an extension of their partnership, continuing a relationship dedicated to delivering premium tailgating and hospitality experiences for Rebel fans on game days in Oxford.

REVEL^XP has helped enhance one of college football's most iconic traditions by providing turnkey tailgating solutions and hospitality services that allow fans to spend more time enjoying game day and less time managing logistics. The renewed agreement reinforces a shared commitment to creating memorable experiences for alumni, donors, families, and fans while supporting the continued growth of Ole Miss Athletics.

“We are excited to continue our relationship with REVEL^XP as they lead our Turnkey Tailgating operations,” stated Keith Carter, Vice Chancellor for Intercollegiate Athletics. “The tailgating experience at Ole Miss is second to none, and its partners like REVEL^XP that help us to maintain our status as a bucket-list sports destination.”

REVEL^XP’s full-service tailgating is a premier game day service that provides fans with a hassle-free tailgate experience for hosting family and friends or entertaining clients and large groups. From complete setup and teardown to premium amenities, catering coordination, concierge service, and transportation of personal tailgating items, REVEL^XP delivers a seamless experience from arrival through kickoff. In addition, REVEL^XP offers pregame events for large groups with customizable hospitality options.

"Few places in college athletics match the passion, tradition, and atmosphere of Ole Miss game days," said Wes Day, CEO of REVEL^XP. "Oxford is truly one of the most unique environments in sports, and we're honored to continue our partnership with Ole Miss Athletics. Together, we'll keep investing in innovative experiences and exceptional service that allow Rebel fans to focus on making memories with friends and family on game day."

The partnership extension also reflects REVEL^XP's continued investment in the fan experience beyond game day operations. Fans will benefit from ongoing enhancements to REVEL^XP's digital booking platform, offering a more intuitive way to browse, customize, and reserve tailgating packages, while maintaining the personalized customer service that has become a hallmark of the REVEL^XP experience.

Fans can learn more about available Ole Miss tailgating and hospitality experiences by visiting REVELXP.com/teams/ole-miss.