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LENOVO RYDER CUP HOSPITALITY
THE CHALLENGE
For Lenovo’s first-ever hospitality program with REVELXP RESERVE, the brand set out to deliver a premium Ryder Cup experience that matched its reputation for innovation and excellence.
The goal was to create an environment that would:
•Strengthen key relationships with top partners and clients
•Reflect Lenovo’s elevated brand through every detail
•Provide a turnkey experience that blended hospitality, golf, and networking at the highest level
The challenge:
As a first-time host at one of the world’s most prestigious sporting events, Lenovo needed an experienced partner to design and manage every touchpoint ensuring the experience felt effortless, exclusive, and unmistakably Lenovo.
OUR APPROACH
REVELXP RESERVE curated a fully integrated Ryder Cup hospitality program that combined luxury accommodations, personalized service, and world-class access.
Guests enjoyed:
•Premium hospitality: access at The Captain’s Club, private home accommodations, and Michelin-star dining designed for comfort and connection.
•Personalized moments: curated gifting, meet and greets with Ryder Cup legends, and thoughtful touches that made the experience unforgettable.
•Flawless execution: coordinated travel, concierge logistics, and integrated branding that ensured every guest felt valued.
Our approach:
Deliver a fully branded, first-class experience that reflected Lenovo’s global standard of quality and innovation from arrival to the final putt.
RESULTS
Lenovo’s debut hospitality program with REVELXP was a resounding success, earning rave reviews from guests.
Guests left the event feeling valued, connected, and impressed by the attention to detail, from curated gifting to concierge-level service. Feedback highlighted the flawless execution, premium accommodations, and memorable interactions throughout the week.
“The Ryder Cup was a phenomenal experience. The hospitality, the gifts, and the attention to every detail made it unforgettable. Your team was exceptional, and not a single detail was left unchecked.”
The impact:
Lenovo established a new benchmark for partner engagement, setting the stage for future premium hospitality programs with REVELXP
